Ali is an actuary and digital consultant with a passion for harnessing data, analytics, and modelling techniques to drive better decisions for internal and external clients. She has more than 10 years’ experience working in the financial services sector, starting out in a more traditional actuarial consulting role but gravitating towards technology and analytics focused roles over time. She now works as a Digital Proposition Lead to the Third Party Administration business area, helping business leaders and teams explore how use technology, modelling, and analytics to deliver better outcomes for clients and customers.