Emma Walker is Head of Data Science at M&S looking after teams working in the Loyalty, CRM and Decisioning spaces. She joined M&S in 2020 coming from a background leading data teams in start-up/scale-ups in the ad-tech and app studio domains. She enjoys solving customer problems and balancing business needs with personalised customer experiences.

Emma’s background is in astrophysics having completed a PhD in 2009 and undertaking post-doctoral research in Italy and the USA before deciding to transition into data science

In her free time, she enjoying crafting and making things particularly knitting, and singing in choirs.