In the ever-evolving landscape of programmatic advertising, Data Science is pivotal in shaping effective pricing strategies for real-time bidding. This engaging talk delves into two crucial facets of this dynamic field: bid shading and supply path optimisation. Bid shading involves strategically placing lower bids than the advertiser’s true valuation. This tactic aims to secure ad […]
Level up your SQL knowledge to deliver results in real world situations. I’ll cover: Joining on messy data, what can go wrong and how to avoid it. Window functions, what makes them great and an example of how to use them to create sessions. Arrays, why data engineers use them and how to access data […]
I will be presenting my views on how machine learning can be applied to cryptocurrency and NFTs. It will cover detailed analysis of the technology behind cryptocurrency through a deep learning model based analysis. There will be discussion around what all solutions are possible to strengthen Blockchain security through machine learning. Technical level of session: […]
Developing and deploying APIs is often seen as a complex and time-consuming task to take on. By utilising the world of API management systems, such as IBM API Connect, it doesn’t have to be an unnerving experience (and it can be quite the opposite)! Previously, deploying an API would’ve required multiple applications to approach the […]
Emerging challenges and novel technologies are directing our attention towards quantum computing. In this talk, we begin by introducing the concepts of quantum computing and the mechanics of quantum computers. We then delve into the current advantages and drawbacks of quantum computers. Subsequently, we explore the potential applications of quantum technologies in various industries. The […]
Despite now being accepted as an essential function in most businesses, there is still a level of misunderstanding about what a Data Scientist really does. Hearing models being described as magic can feel like a compliment, but it can actually highlight a lack of knowledge about what is going on under the hood and the […]
A BETTER WORLD FOR PETS is our purpose at Mars Petcare. We support pets and their owners through our services in veterinary care and nutritional products, which provide a rich data landscape. Our data and analytics team will share use cases illustrating how advanced analytics is being used to meet both the present and future […]
Hymans Robertson has over 100 years’ experience helping clients with decisions that have real and direct consequences on their financial futures. The firm offers independent pensions, investments, benefits and risk consulting services, as well as data and technology solutions. More recently, climate change has become a strategic imperative for the firm as it supports the […]
I am going to talk about my 5 biggest takeaways after working for almost a year in the fraud space in a digital Bank